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51 Social Media Post Ideas For Small Businesses


Struggling finding ideas of what to post on your business pages? Take a look at our ideas.


Social media is such a powerful tool to grow your business and connect directly with your customers. Social media plays a huge role in spreading awareness about your business, connecting on a personal level with your customers or potential customers as well as increasing website traffic and lead generation.


For thousands of businesses social media is the only marketing channel and the main source for sales so it is important to have a range of creative social media posts for your business, however this can take time to plan and even come up with the ideas.


We have created a list of 51 post ideas for social media for your small business to help you along with that.



Get Personal


  1. Introduce yourself

  2. Introduce your business

  3. Explain what led you to setting up your business

  4. Share a fun fact about yourself or your business and encourage your followers to do the same in the comments

  5. Throwback Thursday/ Flashback Friday


Have Fun


  1. Share a relevant meme or your own take on one

  2. Post about office pets (who doesn't love a dog picture?!)

  3. Share a GIF and relate it to your work or day

  4. Share something funny that has happened at work

  5. Post a fill in the blank


Involve Your Followers


  1. Ask your followers a question

  2. Share user generated content

  3. Interview a customer

  4. Post a poll or survey

  5. Run a competition


Be An Expert


  1. Post an infographic

  2. Ask me anything

  3. Share tips and tricks

  4. Answer FAQ's

  5. Create a 'Did you Know?' series with experts in your industry

  6. Do a 'How To' tutorial


Easy Content


  1. Share reviews

  2. Share testimonials

  3. Repurpose blogs

  4. Reshare old content that performed well

  5. National days or holidays that are relevant to your industry (Did you know there is a national croissant day?! Yes, really!)

  6. Share, pin, retweet and regram - relevant news articles, other users posts, product reviews, other relevant brands, photos.

  7. Repurpose old content - rewording or posting with a fresh image

  8. Give shout outs to your customers (customer of the week ,funny or best comment of the week etc)

  9. Relevant quotes

  10. Take advantage of trending topics - jump on that bandwagon! Avoid anything political or sensitive


Reels Ideas


  1. Behind the scenes

  2. How to's and tutorials

  3. Product overviews

  4. Funny things happening in work

  5. Meet the team

  6. Turn a photo into a reel with text overlay

  7. Thank your fans

  8. Reel Vs reality - What people think I do Vs what i actually do

  9. Make a product with me

  10. Unbox products

  11. Debunk a common misconception

  12. Repurpose longer videos and break down into short form sections

  13. Go live! Live videos perform brilliantly!!


Days Of The Week


  1. Motivational Monday

  2. Tips Tuesday or Transformational Tuesday

  3. Wednesday Wisdom or Humpday funnies

  4. Throwback Thursday (TBT), Thursday Thoughts

  5. Flashback Friday, Friyay, Friday Fun

  6. Super Saturday, Social Saturday, Saturday Vibes

  7. Self care Sunday, Sunday Funday, Selfie Sunday


We hope this is helpful, let us know if you use any of our ideas or tag us in your posts!


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